The Complete Guide to Business and Strategic Planning for Voluntary Organisations

by Alan Lawrie
Directory of Social Change, 2nd Edition 2001 ISBN 1900 260087X £12.50 [£15.59 inc. p&p]

The second edition has been updated with new material on the planning process - sensibly recognised as a key to successful planning- risk management, and monitoring/implementation.

It’s a useful book covering a wide range of business planning topics, and it serves both as an introduction for the less experienced manager and as a helpful reminder for the mature but forgetful. It will not be of great interest to academics, and it has no modern and innovative theories to promote; but it succeeds in distilling much wisdom both from experience and from external sources (standard SWOT analysis through to the Boston Consulting Group matrix and McKinsey’s "7-S Framework"). It’s perhaps surprising that it makes no reference to the fashionable "balanced scorecard".

Overall, Alan Lawrie finds a good balance between the practical and the theoretical. Although orientated towards "social" charities, it’s very relevant to small to medium size arts organisations. There are plenty of exercises, and clear frameworks to aid group and individual thinking.

The book is strong on planning processes and structures — the section on establishing external credibility is particularly useful. It could have said more about the human aspects of planning, performance management, and organisational change. Financial sections are not its strong point either, and the reader may need further guidance before finalising the plan.

But at just 90 pages (including exercises) it’s straightforward but useful with plenty of ideas to think about. Worth a read, and worth having on the shelf. And at £12.50, it’s very good value too.

Issue 19
Review by Lew Hodges, Director of Finance and Planning, Arts & Business

SAM's Books compiles the Bookshop section of Arts Professional magazine, and used to compile Bookshop in its predecessor, Arts Business.

This review has appeared in Arts Professional or Arts Business. It gives a longer and more personal description of the book than appears in the booklists.