Avoiding the Wastepaper Basket - A practical guide for applying to grant-making trustsby Tim Cook ‘Our project is unique,’ asserts an applicant to a grant-making trust. ‘How do you know?’ retorts Tim Cook, Clerk of the City Parochial Foundation and author of Avoiding the Wastepaper Basket. A practical guide for applying to grant-making trusts. ‘When did you last visit voluntary sector organisations in, say, Grimsby?’ Overblown claims are one of Cook’s pet hates. So too are letters addressed to Tim Clerk, Cook to the Trustees. This is a book it would be easy to overlook it in the forest of fundraising guides and directories. It is thin at only 35 pages, the print is large and there is plenty of white space. The experienced arts fundraiser is likely to pick it up and put it down again in a matter of seconds, thinking it is just for novices. Big mistake. While it is indeed essential reading for someone new to fundraising — it is much more accessible than some the longer works on the subject - the habitual fund-chaser will find it an acute reminder of what the grant-making trust needs to know in order to make its decision in your favour. Read it, word by word.
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